I'm angry at Second Life® and Linden Labs® about this whole branding thing.
Does this company specifically set out to alienate the very people that have helped to make it popular and who go out of their way to promote Second Life®?
Here I am, a blogger, sharing my experiences with Second Life®, promoting Second Life® and now I have to start walking on eggshells for fear of getting a letter from lawyer about not having a ® in the title of my blog?
That's the impression I get from the legalize on the Branding Page for Second Life®.
Bad enough that the service is laggy as crap and has constant problems with transactions failing, assets not saving, and so forth, now we have this. No offense to the individuals doing the job, but what kind of PR is that? Can't you people manage to analyze your audience and communicate with them appropriately? You post this classic corporate crapola out of the blue, and expect people to take it in the right way and not create a firestorm of controversy?
I realize that you're putting yourself into position to either go with a public IPO or perhaps be purchased by some other company, with the move of Rosedale™® out of the CEO's position and the eventual hiring of a more business oriented CEO, it's fairly obvious that you're trying to be more of a business and less of a start up and that's fine, but keep in mind that the people that make Second Life® what it is aren't business types for the most part, you need to speak to the audience so that they understand that this announcement is just crossing the T's and dotting the i's and you're not planning on going on a witch hunt to shut down every blogger and fansite that doesn't comply to the letter with the branding instructions (and I'm giving you the benefit of the doubt on this, I'm probably wrong).
Yes, I understand that there are folks who do business in Second Life® and using your trademarks and copyrights inappropriately. But golly, couldn't you have approached this a little more gently and with a lot more communication beforehand?
Anyway, before my 90 days is up, I suppose I'll put a little blurb at the bottom of this site, comments are my own, not affiliated, all copyrights and trademarks belong to Linden Labs®, etc, etc. But apart from this post, I'm not going to be anal retentive about the ® and if that's not acceptable, then I'm sorry but I'll close down the blog and quite probably leave Second Life, have enough bullshit in my life as it is. Maybe I'll just wait for Google® (ok, that was anal retentive, don't think Google is going to come after me for referring to them without the ®) or someone to create a kick ass alternative.
It's Your World, Your Imagination Linden Labs, not mine. Too bad, I kinda liked it when it was a partnership between the company and the users.
Sunday, March 30, 2008
Thursday, March 13, 2008
Real Life
Howdy y'all, just a short, quick blog post since I haven't done one in a while. Real life has kept me out of Second Life for a while, other than to pop in here and there. My life has gotten a little complicated at the moment and I'm not sure if I'm going to be able to get into Second Life for more than a few minutes, if at all, for the next few days. Maybe longer.
But I'm still here, and plan on continuing eventually.
But I'm still here, and plan on continuing eventually.
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